Sal Sadak is a seasoned leader in digital transformation and technology enablement, currently serving as the Regional Director for Sub-Saharan Africa at Abacus. With previous roles including Chief Executive Officer at bloomstorm and General Manager positions at Simba Rags Limited and Ashton Energy Ltd., they have consistently driven impactful initiatives across various sectors. Sal's educational background includes a Bachelor’s degree in Development Economics and International Development from York University, complemented by A-levels in Economics from Jaffery Academy. Additionally, they have held strategic positions aimed at enhancing operational efficiency and marketing innovation in leadership roles such as Head of Operations at Chopit Express and Chief Design Officer at footsapp.
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