Ralph Reust is a seasoned sales leader with extensive experience in the Electrical Engineering industry. They have held various positions at ABB, including Head of Business Development for Smart Buildings and currently serve as the Head of Sales for Panel Builders, OEM, and Electrical Planners, managing a significant revenue stream in the Swiss market. Ralph's career achievements include building teams, transforming pricing strategies, and driving continuous improvement across customer journeys. They hold a Master of Science in Electrical Engineering and an MBA from the University of St. Gallen.
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