Renata Cuppen has extensive experience in communications and business development across various industries, including media, marketing, and corporate communications. At Vivaro Media, Renata held roles in Business Development & Sales and Marketing and Communications. Prior experience includes serving as Editor in Chief of the International Division at Rede Globo, leading a team for the coverage of the Brazilian Soccer League, and contributing as a Producer and Editor in sports news, covering major international events. Renata's role as Head of Content at DLion involved developing digital marketing strategies for the pharmaceutical sector, while the position of Global Communications Manager at ABB focuses on strategic communications initiatives. Renata's educational background includes an MBA from FIA and Executive Education at Harvard Business School, complemented by a degree in Journalism from Pontifícia Universidade Católica de São Paulo.
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