Ashar Ayoob

Ashar Ayoob is the Head of Trade at Abbott Nutrition Pakistan, bringing over 15 years of experience in Marketing and Sales, with a focus on Business Strategy Development, Sales Management, and Trade Marketing. Previously, Ashar held various roles at Abbott, including National Trade Sales Manager and Group Brand Manager, and worked with Johnson & Johnson as a Brand Manager, as well as Lowe & Rauf Pvt Limited as an Account Director. Ashar is currently pursuing an MBA in Marketing at the Institute of Business Management.