Ed Chou

Ed Chou currently serves as the Sr. Director of Global Marketing at Abbott, a position held since May 2022, focusing on annual planning and strategic communications. Prior to this, Ed Chou was the Global Head of Digital Marketing for Meta's Quest VR Group and the Global Head of Social & Influencer Marketing for Facebook Reality Labs, both roles held between November 2020 and May 2023. Earlier, Ed Chou led the marketing efforts at TikTok, managing a substantial budget to enhance brand awareness and platform growth. Ed Chou's career at Apple spanned nearly a decade, including roles such as Director of Global Marketing Communications and Senior Brand Marketing & Advertising Lead, where significant contributions were made to Apple's digital and social media strategies. Ed Chou holds a certificate in Digital Marketing Analytics from MIT Sloan School of Management and has completed executive education in Strategic Marketing Management at Stanford University.