Joyce Palermo

Joyce Palermo is currently the Head of Marketing South Cone at Abbott, where they focus on developing marketing strategies and product positioning in the electrophysiology sector. Previously, they held roles including Product Manager and Marketing Manager at Abbott, as well as positions in engineering and product marketing at various medical technology companies. Joyce began their academic journey with a degree in Biomedical Engineering from Universidade Federal do ABC and later earned an MBA in Marketing from Fundação Getulio Vargas. With extensive experience in product launches and customer training, Joyce has consistently driven growth and innovation in the healthcare industry.