Monica Rodriguez

Manager, Digital CRM & Ecommerce - Central America & Dom.rep

Monica Rodriguez is a skilled professional with extensive experience in digital marketing, ecommerce, and business development. Currently serving as Manager of Digital CRM & Ecommerce for Abbott since August 2021, Monica previously held the position of Ecommerce Leader for Cooperativa de Productores de Leche R.L - Dos Pinos, where responsibilities included managing B2C online sites in Central America. Prior to that, as Account Director at XenWork Inc, Monica directed digital marketing strategies, and as Business Development Manager at Brent S. Harding, Co., Monica created data-driven strategic plans. Monica’s career began as an Intellectual Property Attorney at LatamLex Abogados, overseeing legal compliance and developing the firm’s Intellectual Property Division. Monica holds a Master's Degree in International Marketing from Hult International Business School and a certification in Full Stack Web Development from Northwestern University.

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