Pauline Decroos (de Bretagne) is a Global Strategic Insights and Analytics leader with a strong emphasis on consumer and market insights. At Abbott, they currently lead a team of 10, focusing on the growth of the international nutrition business and democratizing data through advanced visualization techniques. Previously, they held roles at Bel, where they supported global marketing and sales teams by providing critical consumer insights, leading strategic initiatives across multiple regions. With a deep understanding of customer behaviors and a passion for transforming data into actionable strategies, Pauline has successfully influenced brand positioning and innovation throughout their career. Additionally, they hold MSc degrees in Marketing & Communication and Agronomy and Agro Industry from ESCP Business School and UniLaSalle, respectively.
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