Suzanne Wu is an experienced marketing professional with a strong background in CRM and lifecycle marketing. Currently serving as the CRM Manager at Abbott since May 2023, Suzanne previously held the position of Lead Lifecycle Marketing Manager at Course Hero, where responsibilities included managing lifecycle marketing campaigns and optimizing triggered campaigns. Prior roles include Growth Marketing Lead at Sololearn, where Suzanne managed the Iterable CRM platform and executed growth marketing strategies, and Marketing Manager at SigFig, focusing on awareness and loyalty initiatives. With earlier experience at Walmart across various marketing roles, including Associate Product Marketing Manager and Associate Email Marketing Manager, Suzanne has developed a comprehensive understanding of marketing strategies and cross-functional collaboration. Suzanne holds a Bachelor of Arts in Communication Studies with a minor in Psychology from California Polytechnic State University-San Luis Obispo.
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