Jedi Lim

Jedi Lim is an accomplished marketing and customer engagement professional with significant experience in the pharmaceutical and healthcare industries. Currently serving as Associate Director of Customer Engagement & Training at AbbVie, Lim leads strategic education programs for BOTOX® SMD and collaborates with various stakeholders to enhance brand presence. Previous roles include Global Marketing Manager at Johnson & Johnson Vision, where marketing strategies were developed for the cataract surgical suite, and Head of Marketing at Avellino Lab, focusing on genetic testing education. Lim has also contributed to brand initiatives at Alcon and The Walt Disney Company, showcasing a strong ability to drive market success through innovative marketing strategies and cross-functional collaboration. Lim holds an MBA from Pepperdine Graziadio Business School and a Bachelor's degree in Sociology from California State University, Long Beach.