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Tsumi Smith

Multichannel Manager ANZ

Tsumi Smith is the Head of Omnichannel Experience at AbbVie, where they drive exceptional customer experiences by anticipating and adapting to evolving customer needs in a hyper-connected world. Previously, Tsumi served as Client Services Director at Big Pink and held various roles across digital marketing and account management in the healthcare sector, including positions at Elixir Healthcare and Sanofi. With a strong specialization in digital transformation, multichannel marketing, and customer experience, Tsumi is dedicated to optimizing engagement across all customer touchpoints.

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Sydney, Australia

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