Julia Bell is a senior NPD and Innovation leader with over 25 years of experience in developing successful product portfolios for major FMCG brands, including Asda, Greencore, and Princes. Julia has a proven track record in end-to-end product development, strategic planning, and team leadership across various sectors such as chilled, frozen, bakery, and beverages. Currently, Julia serves as an Interim NPD Manager at ABP UK and has held key roles in managing innovation pipelines and driving commercial impact throughout their career. Notable achievements include launching the Princes Skinny Mixers and Botanical ranges, which generated a first-year turnover of £2 million, and transforming team culture at Greencore and Princes to enhance morale and reduce absenteeism. Julia's educational background includes a BSC Hons in European Food Studies and a CIM Diploma in Professional Marketing.
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