Max Rothery is the Chief Marketing Officer at Aberdeen Adviser, where they lead the UK's second-largest B2B platform for financial advisers, managing £75 billion in assets. Previously, Max served as VP of Community & Marketing at Finimize, where they helped scale the platform to over 1 million subscribers and established it as a leading resource for retail investors. They also contributed to digital wealth and innovation at Kleinwort Benson, advising on future trends in wealth management. In addition, Max founded an independent production and recording company and participated in various marketing initiatives early in their career.
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