Founded in 2010 to push the boundaries of what’s possible, Abu Auf is the brainchild of 3 veterans of the specialty food retailing industry who collectively hold more than 60 years of extensive expertise in both the snacks and coffee. In record time, the company has swiftly expanded to boast more than +300 branches across Egypt and Dubai while carving itself a competitive niche, thanks to a diversified portfolio of products that cater to every taste from premium nuts, Turkish & Specialty coffee, a vast range of munchies,  dried fruits and dates. Whether a street shop, store in a mall, in a hyper market or a small kiosk round the corner, Abu Auf became the byword for unrivaled quality  and boundless innovation. Today, the company takes pride in being one of the top 3 Turkish coffee brands in Egypt while continuing to expand its leading footprint in the snacking segment by being an official part of regional game-changer Agthia Group in 2022. With an eye on the future and a commitment to grow closer to its target, Abu Auf enjoys a solid presence online through its website, application and e-commerce platforms while generating more than +2000 job opportunities.

Abu Auf

Moataz El Gendy

Amr Mekawy

mohamed Mohsen

Kamal El Khateeb

Ahmed Ali

Mostafa Araby

This department is responsible for ensuring that products meet defined quality standards through various testing and validation processes.

Quality Assurance

This department manages financial reporting, cost accounting, and accounts receivable functions to ensure accurate financial records and compliance.

Accounting Department

This department manages employee relations, recruitment, and organizational development.

Human Resources

This department oversees the strategic management and coordination of operational activities across various branches.

Operations Management

This department oversees sales strategies, directs sales representatives, and manages sales performance to drive revenue growth.

Sales Management

This department manages export operations, including logistics, sales coordination, and account management for international shipments.

Abu Auf

Org chart

Teams

Quality Assurance

Accounting Department

Human Resources

Operations Management

Sales Management

Export Services

Offices