Mick Hoover has a diverse work experience spanning several industries. In 2006, they started their career at the Phoenix Suns as a Sr. Account Executive, where they excelled in retaining premium season ticket holder accounts and corporate accounts, contributing to an annual revenue of $11M. Mick implemented proactive sales strategies and initiatives, resulting in a 20% increase in renewal rates. Mick also played a vital role in enhancing corporate sales efforts through a Business Account Retention program.
In 2012, Mick became the Co-Owner of Garlic & Shots, a company they managed until 2013. Following this, from 2013 to 2016, they served as the CMO / Chief Marketing Officer at Blood Brothers, LLC. Mick then joined the City of Dunedin in 2020, working as a Communications & Social Media Consultant until 2021.
Mick's entrepreneurial spirit led him to establish their own company, Hoover Digital, in 2016. As the Owner, CEO, and President, they managed a team of employees and contractors, overseeing various responsibilities such as strategic vision, financial management, website development, social media consulting, and search engine optimization. Mick successfully built a strong reputation in the local community and received numerous accolades.
Currently, Mick Hoover holds the position of Director of Digital Strategy at Abyde, a role they began in 2023. Overall, Mick's extensive experience in digital marketing, business development, and strategic planning makes him a valuable asset to any organization.
Mick Hoover obtained a High School Diploma from Arcadia High School, where they attended from 1995 to 1998. In 2017, they attended Rutgers Business School and studied Marketing/Social Media/Digital Advertising. Mick also obtained a Social Marketing Certification from Hootsuite in January 2017.
April, 2023 - present
Director of Digital Strategy at Cornershop Creative
Director of Digital Strategy at Egg to Apples
Director of Digital Strategy at Fair Marketing
Director of Digital Strategy at MONTKUSH
Director Of Digital Strategy at New York State Senate