Heena Patel

Heena Patel is a Managing Director at Accenture, specializing in Customer Transformation and Generative AI since 2017. Previously a Senior Manager at the same company since 2006, they possess extensive experience in Customer Relationship Management and Marketing Transformation, particularly within the communications, media, electronics, and high-technology sectors. Heena's expertise encompasses multichannel strategy, marketing and sales transformation, and customer analytics. They hold an MSc in Marketing & Management from Loughborough University, completed in 2003.