Riya Parikh

Riya Parikh is a seasoned management consultant currently at Accenture since September 2024, with prior experience as a Senior Process Manager at eClerx from November 2021 to September 2024, where significant marketing automation strategies were developed and executed, enhancing lead generation by 30% and improving customer retention by 20%. Riya served as a Success Engineer at Salesforce from April 2020 to October 2021, collaborating with clients to design tailored marketing solutions and conducting vendor assessments. Additionally, Riya worked as an Executive Data Analyst at Zycus from July 2018 to March 2020, focusing on lead nurturing processes, which achieved a 50% decrease in lead conversion time. Riya holds an MBA from SVKM's Narsee Monjee Institute of Management Studies and a Bachelor of Engineering in Information Technology from Thakur College Of Engineering and Technology.