Alexandre Assous

Alexandre Assous is a Global Brand Director at Novotel, where they develop and implement communication strategies that enhance customer loyalty and brand awareness. Previously, Assous served as a Communication and Social Media Director for Accor's ALL - Accor Live Limitless, overseeing the brand's messaging and social media strategy. They also held roles as Head of Brand Communications at PhotoBox and Directeur de la Communication at meltygroup, where they built comprehensive communication roadmaps and activated media brands. Assous's early career includes experience as an Account Executive & New Business Manager at Leroy Tremblot and Advertising & Partnerships Manager at Sony Electronics. They earned a Master's degree in Marketing Communication from CELSA Paris-Sorbonne.