Arena L.

Arena L. is an experienced marketing professional specializing in loyalty and CRM, particularly within the Greater China region. They have held leadership positions at prominent companies including Hyatt Hotels Corporation, Hilton, and InterContinental Hotels Group, focusing on loyalty marketing and guest campaigns. Currently, Arena serves as the Executive Director of Marketing at Accor, managing a variety of brands and customer engagement initiatives. Arena earned a Bachelor of Arts degree in International Economics and Trade from Fudan University and an MBA from Washington University in St. Louis.