Nick Parmar

Vice President, Brand Marketing & Brand Management, Middle East, Asia & Pacific

Nick Parmar is an experienced marketing and brand management professional currently serving as the Vice President of Brand Marketing & Brand Management for Accor in the Middle East, Asia, and Pacific since May 2022. Previously, Nick held the position of Vice President of Marketing & Customer Experience for the Pacific region at Accor. Nick's extensive background includes a tenure as Senior Global Brand Director at Marriott International, where responsibilities encompassed overseeing brand experience and innovation for W Hotels Worldwide. Earlier roles include Director of Global Brand Innovation at Starwood Hotels & Resorts, where Nick successfully led the global repositioning of the W Hotels brand, and Director of Global Communications, focusing on mobile and digital brand personalization strategies. Nick began his career with a strong foundation in creative services at SNP Communications and held consultancy roles in brand marketing for organizations such as Rainforest Alliance and Insound. Nick holds a Bachelor of Arts degree in Economics from Trinity College-Hartford.

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