Jim Connolly

Jim Connolly is an accomplished marketing executive with extensive experience in lifecycle and retention marketing across various industries. Currently serving as Director of Lifecycle Marketing at Aceable, Connolly has previously held senior leadership positions at Udemy, Minted, iHerb, and Vivino, where significant operational improvements and revenue growth were achieved through innovative CRM strategies and advanced technology implementations. Notable accomplishments include directing global CRM teams, optimizing technology stacks for cost efficiencies, and developing personalized lifecycle marketing programs that substantially increased customer retention and lifetime value. Connolly's career also includes a strong foundation in eCommerce and strategic marketing, cultivated during tenures at Carbonite and Vista, where metrics-driven approaches led to substantial revenue enhancements. Educational credentials include advanced degrees in International Economics and Economics from Suffolk University and Merrimack College, respectively.