Joana Cancio

Joana Cancio is a seasoned sales director with over 12 years of experience in Sales and Trade Marketing at prominent multinational companies including Reckitt Benckiser, Unilever, and Nivea. Joana specializes in FMCG and Pharma, possessing expertise in Trade Marketing, Visual Merchandising, and Customer Marketing across various trade channels. Currently serving as the Sales Director at Aché Laboratórios Farmacêuticos, Joana has managed teams and developed financial strategies, including promotional innovation and trade investment management. Joana holds a postgraduate degree in Business & Marketing from ESPM and has completed additional studies in Trade Marketing, Key Accounts, and Leadership.