Jaeho Lee

Jaeho Lee is a seasoned marketing professional with substantial experience in lifecycle marketing, brand strategy, and public relations. Currently serving as the Senior Lifecycle Marketing Manager at Achieve since September 2021, Jaeho Lee oversees content, data, and automation across consumer lifecycle stages, focusing on UX/UI and technology platforms. Previously, Jaeho Lee held the position of Director of Brand Strategy at Baldwin Risk Partners, where the emphasis was on the brand and go-to-market strategy for the broker business model. A prior role at Allstate spanned over 13 years, culminating as a Senior Marketing Manager in the New York Region, where significant achievements included winning the Master’s Champion Award three times. Earlier in the career, Jaeho Lee also served as a Marketing Manager and Marketing Consultant in the Southwest Region, developing marketing solutions and strategies for agency owners. Jaeho Lee holds an MBA in Marketing from W. P. Carey School of Business, Arizona State University, and a BA in Journalism & Mass Communication from Arizona State University, complemented by studies at Universitat d'Alacant.