Peter de Wit

Peter de Wit has extensive experience in the field of brand management and business development, primarily with Actemium since June 1991. Current roles include Regional Brand Director, where responsibilities involve aligning local initiatives with global brand strategies, and Brand Director for Actemium in The Netherlands, focusing on customer intimacy and brand optimization. Peter has held various leadership positions, such as Director of Business Development, where the focus is on sales management and identifying new business opportunities in the industry, and as Business Unit Manager dedicated to the Food and Beverage sector. Peter's career includes significant roles in international account management and project management, along with an early experience as a Commando in the Special Forces. Education was completed with a degree obtained in June 1991.