Joeri Sanders

Joeri Sanders is an accomplished professional with extensive experience in retail management, currently serving as General Manager for Action BeLux since June 2013. In this role, Joeri is part of the management team overseeing over 3,000 employees and 200 stores. Prior experience includes serving as Regional Manager for Action Non Food, managing approximately 20 locations, and ensuring operational excellence while meeting commercial objectives. Prior to Action, Joeri worked at Brico NV as Merchandise Manager, responsible for the concept and implementation of wood products and tiles, and as Store Manager, focusing on achieving sales goals and optimizing team performance. Joeri holds a Master in General Management from Vlerick Business School and a Master in Sports Management from Universiteit Gent.