Sanne Rep is an experienced professional in online merchandising and content management, currently serving as Content Lead and Online Merchandiser at Action since November 2019. In this role, Sanne oversees website development, focusing on product visibility and navigation in alignment with the commercial calendar. Previously, Sanne worked as an Online Editor, ensuring the company's visual identity and keeping the website updated with current products and promotional activities to enhance in-store conversion. Prior experience includes serving as Digital Sports Leader at Decathlon Nederland, where Sanne managed the online customer journey and optimized marketing campaigns. Additional roles at Decathlon included Online Merchandiser for the equestrian department and positions in customer service and retail sales, providing extensive experience in customer interaction and product advisement. Sanne completed education at Clusius College Alkmaar between 2008 and 2012.
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