Lucy Dawson is a B2B technology marketing strategist currently serving as the Head of Product Marketing and Brand Director at ActiveOps since 2024. Additionally, they are the co-founder and CEO of RATIO CREATIVE, a role they have held since 2012, where they focus on helping tech companies develop brand stories and innovative marketing strategies across global markets. With an emphasis on addressing critical challenges and engaging diverse personas, Lucy’s work aims to drive growth and enhance brand visibility.
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