Lynnette McLaughlin

Lynnette McLaughlin is a seasoned marketing professional with a diverse background, having held positions such as Product Marketing Manager at both ProntoForms and Provance. Currently, Lynnette serves as Director of Enterprise Marketing at ActiveProspect while advising startups in launching B2B SaaS companies. Additionally, Lynnette is pursuing an Executive MBA at the University of Fredericton. With experience spanning over two decades, Lynnette has played key roles in various organizations, including Hootsuite as Sr Director of Product Marketing, leading cross-functional GTM strategies.