Cathy Roy

Cathy Roy has a diverse work experience spanning over a decade. Cathy currently holds the position of Sales Manager for Eastern Quebec & Atlantic at Activix, a role they began in March 2022. Prior to this, they worked as a Business Development Manager at Activix from October 2021 to March 2022. Before joining Activix, Cathy served as an Account Manager from January 2020 to October 2021.

From 2012 to 2019, Cathy worked as an Interactive Marketing Consultant at Evolio, specializing in web marketing consultation for automotive and motorcycle dealerships in the Quebec and Saguenay regions. Cathy supported dealerships in making decisions regarding web advertising and website optimization.

In 2011, Cathy held multiple roles in different organizations. Cathy was the Vice President of Défilé des finissants from April 2011 to October 2012. Cathy also served as the President of Happening Marketing from April 2011 to March 2012. During their time at Happening Marketing, they worked on various projects, including a surprise case for Pepsico and integrated marketing communication cases.

In addition, Cathy worked as a Marketing Communication Advisor at Groupe PPP from August 2011 to December 2011 and as a Web Marketing Strategist intern at Groupe DSI from January 2011 to May 2011.

Cathy's work experience also includes participation in Happening Marketing's Quiz as a participant from August 2010 to March 2011 and a role as a Sales Representative at Les équipements Lague from May 2010 to August 2010.

Cathy Roy completed their secondary education at Cégep Édouard-Montpetit from 2007 to 2009, where they obtained a DEC in Sciences Humaines with a specialization in Administration. Following this, they pursued their undergraduate studies at Université de Sherbrooke from 2009 to 2012, earning a BAA degree in Marketing.