Rowena Patrick

Rowena Patrick is the Senior Vice President and Group Campaign Director at the Ad Council. Rowena has over fifteen years of experience in advertising and marketing, and has worked with some of the biggest names in the industry, including Columbia University, FCB, Initiative, and Ogilvy & Mather.

Rowena began their career as a Teaching Assistant at Columbia University, before moving to FCB where they worked their way up from Account Executive to Account Supervisor. In 2004 they left FCB for Initiative, where they served as Business Development Manager. The following year they returned to Ogilvy & Mather as an Account Executive, before being promoted to Assistant Account Executive.

In 2000, Rowena was selected as a MAIP Fellow at FCB San Francisco, and they have been involved with the American Association of Advertising Agencies since then. Rowena joined the Ad Council in 2008, and has been instrumental in developing and executing campaigns for a variety of clients, including the Office of National Drug Control Policy and the U.S. Census 2010.

Rowena Patrick has a MS in Strategic Communications from Columbia University and a BS in Marketing & Information Systems from New York University.

Some of their coworkers include Anne Deo - SVP, Analytics, Lorna Lightfoot-Ware - SVP, Business & Legal Affairs, and Meg Rushton - SVP, Brand & Communications. Rowena Patrick reports to Lisa Sherman, President & CEO. Some direct reports include Michelle Hillman - Chief Campaign Development Officer, Deborah Leiter - Campaign Development Associate, and Heidi Arthur - Chief Campaign Development Officer.