Ian Sherk is a seasoned marketing professional with extensive experience in digital growth marketing, currently serving as the Director of Performance Marketing at Ada Health since April 2023. In this role, Ian develops and executes cross-channel strategies aimed at user acquisition for health products in the US market. Previous positions include Executive in Residence at Eastern Michigan University, VP of Media Strategy at Career Now Brands, and roles at Search Optics and Bankers Life and Casualty Company, among others. Ian has a strong background in search engine marketing, having created and led successful teams and campaigns across various industries, from trucking to retail. Ian's educational journey includes attendance at Eastern Michigan University and Purdue University Daniels School of Business, bolstered by practical experience in both web development and media strategy.
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