Adaptalift Group
John Delbridge has extensive experience in sales and business development within the equipment rental and manufacturing industries. Currently serving as the National Sales Manager for Adaptalift Access Rentals at Adaptalift Group since December 2020, John has led sales initiatives for a firm with a rental fleet exceeding 10,000 units across Australia. Prior roles include Commercial Manager at Grydale®, where John contributed to major tunneling projects, National Sales Manager at MC Labour Services Pty Ltd, and Head of Business Development at Kennards Hire, an extensive hire service provider. John's career also includes a significant tenure as Sales Manager at Coates Hire, the largest equipment hire company in Australia. John holds a Master of Business Administration from Queensland University of Technology and a Bachelor of Science (Hons) from the University of Melbourne.
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Adaptalift Group
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Welcome to Adaptalift Group, your premier destination for forklifts and access equipment. We provide both sales and hire options for our full range of products. With over 45 years of experience in materials handling, we have become one of the largest and most trusted names in the industry. At Adaptalift, we take pride in our extensive network comprising 14 branches and 32 service centres nationwide. With a team of over 580 dedicated staff members, we are committed to delivering exceptional service and support to businesses of all sizes across Australia. As exclusive distributors of leading brands such as Hyster, Yale, Combilift, Dingli and Kärcher, we offer our customers access to some of the most reliable and innovative products available. We remain proudly Australian family-owned. Our journey began in 1979 when our founder, Peter Whiffen, a mechanical engineer with a passion for innovation, started designing and manufacturing forklift attachments and bespoke lifting solutions. Supported by Margaret Whiffen’s expertise in finance and operations, our business quickly expanded to meet the evolving needs of our customers. Whether you’re a small business or a large enterprise, we are here to assist you in finding the perfect materials handling solutions for your unique requirements.