Simon Khuu

Simon Khuu is a skilled Technical Business Analyst at Adaptalift Group, focusing on creating software solutions that align IT systems with business needs. With a background that includes roles as a Business Analyst and Marketing Analyst, Simon has extensive experience in digital transformation initiatives and stakeholder requirements. Prior experience at the Australian Physiotherapy Association as Membership Manager and National Membership Coordinator demonstrates strong capabilities in member acquisition and retention, policy creation, and team efficiency improvements. Additional experience includes customer service at Bupa Australia and entrepreneurship in personal training through Mentally Tough Fitness. Educational qualifications include a Bachelor of Business in Marketing from RMIT University and several management and fitness certifications.