Luis Nieves is an experienced marketing professional with a robust background in account management and digital marketing. Currently serving as Account Supervisor at Add3 since October 2020, Luis has progressed through the ranks from Account Manager to Senior Account Manager while managing key accounts such as IT Cosmetics. Prior to this, Luis worked at Publicis Sapient as a Search Associate, handling the AutoNation account, and at Havas Media Group as a Performance Marketing/SEM Specialist, where responsibilities included strategic campaign planning and optimization across various digital platforms. Additional experience includes roles as Media Buyer at Havas Media Miami, Co Director of Roaring Concepts at the American Marketing Association at Florida International University, and as an Account Executive Intern at Z Advertising Group. Luis holds a Bachelor of Science in Communication with a focus on Advertising/Marketing from Florida International University and an Associate of Science in Communications from Miami Dade College.