76% of purchase decisions are made in store
POPAI 2012

That’s why 100% of our attention is focused on the shopper!

What do we do?

Shopper activation strategy and implementation
Big idea and KV development
Path to purchase
POSM design (standard, nonstandard, interactive…)
Promo ideas (contests, lottery, sales promo)
In-store brand experience actions
Multiband actions – an umbrella idea covering a few brands
Out of store communication directing target to the store

Our team consists of dedicated specialists cooperating closely:

Strategists – up to date with shopper, market and marketing trends, innovative solutions and latest research
Project managers – who constantly run in-store projects, close to the shopper, client and brand manager,  with the latest action shopper and client’s feedback
BTL Designers – a specialist focused on in-store communication

Addicters

Org chart

Teams

Offices