Jakob Nilsson

Jakob Nilsson is a seasoned professional in sales and advertising, currently serving as Sales Director at Adform since August 2025. Previously, Jakob held various leadership roles at PubMatic, including Sr Director of Advertiser Solutions for APAC and Director of Advertiser Solutions for the Nordics, contributing to significant advancements in digital advertising strategies. With a foundation in management from 161MEDIA, where Jakob served as Managing Director and Sales Director for the Nordics, and earlier experience as a Key Account Manager at Delta Projects and Wyatt Media Group, Jakob has consistently demonstrated expertise in digital media and client solutions. Jakob began the career as an Account Manager at Spray Portal AB and Kuponginlösen AB, establishing a strong background in account management and technology-driven advertising solutions. Jakob studied at IHM Business School from 2004 to 2005.