Mike Herbst is an experienced professional in customer success and account management within the advertising technology sector. Currently serving as Team Lead for Customer Success in Sweden at Adform, Mike drives client retention and platform adoption while overseeing upsell growth. Previous roles at Adform include Senior Platform Solutions Consultant and Account Director, where strategic consulting and relationship management were key focuses. Additionally, Mike co-owns Zencore AB, specializing in data-driven marketing and analytics. Previous positions at ServiceChannel and Legendary Entertainment involved managing enterprise client portfolios and providing media performance insights. Mike holds a Bachelor's degree in International Business from North Park University and completed coursework in Information Management at Copenhagen Business School.
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