Adibayu Group is a holding company operating in the pharmaceutical, herbal, and traditional medicine industry with an integrated business ecosystem (manufacturing, distribution, and retail). Adibayu Group is committed to providing high-quality herbal health products that are easily accessible to the wider community.

Adibayu Group's products are marketed under various brands such as Vitabumin, Habbie, Yayle, Protabumin, Paramorina, Lega, Madudiz, and Richsweet, designed to deliver health benefits, boost the immune system, support children's growth and development, and provide care for mothers and families.

At Adibayu Group, our business is guided by five core values that shape our culture, decisions, and long-term vision: Agama, Nyawa, Akal, Kehormatan, and Harta.

1. Agama
Agama must remain alive and be upheld with great care. We prioritize what is wajib, pursue the highest maslahat, uphold what is halal, and avoid mudharat.

2. Nyawa
Nyawa perusahaan must remain alive, and every individual within the Group shares the responsibility to protect and sustain the life of the company.

3. Akal
Every individual within Adibayu Group is expected to exercise Akal with wisdom and responsibility. Akal is given the broadest freedom to grow and contribute, while remaining bound by values rooted in what is wajib and sunnah.

4. Kehormatan
Every individual within the Group is entrusted with safeguarding the kehormatan of the Company, their family, and themselves. Integrity, dignity, and accountability must be upheld in every action.

5. Harta
Raih harta and jaga harta as the foundation of keberkahan and kemanfaatan. We believe wealth must be earned responsibly and protected wisely to create sustainable value and shared benefit.


Adibayu Group

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Adibayu Group

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