Alexander Duering

Alexander Duering is a Senior Manager of Strategic Projects and Product Owner of Demand Forecasting at adidas, where they design, develop, and implement analytics strategies for the Global Demand Planning department. Alexander holds a Master's degree in Business System Integration with a focus on machine learning, and has extensive experience in bridging IT, Data Science, and business needs. Previously, they served in various roles at adidas, leading projects such as the SAP-APO-DP rollout and pioneering automation in demand forecasting processes. Their career started with an engineering internship at DEUTZ Corporation and included a business analyst position at Banco Santander Chile.