Alexander Wölfel is currently pursuing a career in go-to-market strategy at adidas Originals, serving as the Manager for the BU Originals and Assistant Manager for the BU Running. They previously held positions in IT Management at DATEV eG and conducted a master's thesis at Siemens Healthineers focused on actionable data analytics in B2B eCommerce. Alexander has a Master's degree in Digital Business Strategy from Julius-Maximilians-Universität Würzburg and another Master’s in Entrepreneurship from Università degli Studi di Padova. Additionally, they earned a Bachelor's degree in Economics from Friedrich-Alexander-Universität Erlangen-Nürnberg.
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