Anke Melsen is the Director of Digital Merchandising eCommerce at adidas, where they lead the European strategy and consumer journey for the online channel. With over 17 years of experience in omnichannel operations, retail management, and sales planning, Anke has a proven track record of delivering engaging customer experiences and driving business growth through innovative solutions. Prior to adidas, they held leadership positions at notable companies such as every.day.counts, Tommy Hilfiger Europe, and Levi Strauss & Co. Anke is passionate about empowering diverse teams and collaborating with partners to create impactful value.
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