Askar Akhmetshin

Askar Akhmetshin is currently the Global Product Lead of the adidas Running app, overseeing the development of self-service tools and consumer engagement strategies within adidas' digital ecosystem. Previously, Askar served as Global Senior Product Owner and held various roles within adidas, including Global Director of Digital Product. Askar's early career includes experiences with i5invest as an M&A/Corporate Development Intern, and as a Business Development Intern at CEREVRUM INC., where they co-authored a widely viewed article on virtual reality in education. Askar studied Finance, Entrepreneurship, and Corporate Innovation at Indiana University, complemented by a semester at the National University of Singapore.