Dimitra Doika is an experienced professional currently serving as the Digital Shelf Manager for SEE at adidas since September 2024. Prior to this role, Dimitra worked at Convert Group from May 2020 to September 2024 as a Customer Success Manager, leading the Greek Market and managing 40 accounts in FMCG and Consumer Healthcare while overseeing a team of four. Earlier positions include Team Leader and Consumer Data Analyst at Convert Group, where Dimitra handled 15 accounts and provided valuable insights for the Online Greek Grocery & Pharmacy sector, and Product Manager at The Estée Lauder Companies Inc., responsible for executing the marketing plan for Tom Ford. Dimitra started a career at NielsenIQ as a Client Executive, focusing on market trends and presentation of insights, and held a marketing internship. Educational qualifications include a Master of Science in Marketing from Alba Graduate Business School and a Bachelor's degree in Business Administration from the Technological Education Institute of Piraeus.
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