Heike Busch

Heike Busch is a seasoned professional with extensive experience in finance and management, currently serving as Senior Director of Brand & Sales OOH and Horizontal Controlling at adidas since February 2007. Previously, Heike held various roles at adidas, including Director of Horizontal Controlling and IT Controller. Prior to joining adidas, Heike worked as a Financial Analyst at Siemens Healthcare and as Assistant VP Partner, Sales & Services at Novell. Beginning a career as an Investment Manager at RBB Management AG, Heike holds a degree in Industrial Engineering from Technische Universität Dresden, specializing in Business Administration, Innovation and Technology Assessment, and Water Management.