James Harrison is the Global Merchandising Director at adidas, where they focus on specialist sports marketing. Previously, they served as a Brand Manager for Oakley in Europe, the Middle East, and Africa from 2011 to 2016, and held various roles at ASICS Europe BV and Nike. At Nike, they gained extensive experience in merchandising and product management roles across different regions and product lines. Harrison has a diverse background in apparel and sports marketing, contributing significantly to multiple leading brands in the industry.
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