Kalia Aneva is a Senior Content Designer at adidas, where they focus on creating clear and consistent user experiences. With a background in copywriting, Kalia has worked with notable companies such as FCB Global, McCann, and Havas, contributing to campaigns for clients like Mastercard and Vivacom. Kalia also freelances as a copywriter and UX writer through kaliyawrites. They hold a Bachelor's and Master's degree in Slavic Languages and Literature from Sofia University St. Kliment Ohridski.
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