Karim Farhan is a senior commercial leader at adidas, where they have held multiple roles, culminating in their current position as Senior Director Sales. With a decade of experience, Karim has also served as a lecturer at ESM-Academy and has coached various youth and senior teams, including their recent role as Head Coach for SC 04 Schwabach. They hold a Bachelor of Arts in International Business Studies from Friedrich-Alexander-Universität Erlangen-Nürnberg and a Master's degree from The University of Hull.
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