Lea Neubert

Lea Neubert is a seasoned professional with extensive experience in brand management and digital strategy at adidas since October 2015. Currently serving as Senior Manager for both the Brand Head Office in Emerging Markets and the Digital Partner Commerce (DPC) for the APAC Market, Lea focuses on driving net online sales through wholesale partnerships while enhancing brand equity across digital platforms. Previous roles include Senior Project Manager in Digital Strategy & Innovation and Project Portfolio Manager, where Lea oversaw budget management processes and IT strategies across multiple functions. Educational qualifications include a Master of Letters (MLitt) with Distinction in International Business from the University of St Andrews and a Bachelor of Arts (BA) in Intercultural Relations and Behavior from Jacobs University Bremen. Additionally, an internship at Opportunity International Deutschland involved online marketing and research in microfinance.