Malak Essmat

Malak Essmat is a seasoned professional in merchandising and sales with a diverse background in the fashion industry. Currently serving as a Senior Specialist in Franchise Merchandising at adidas since May 2024, Malak is responsible for enhancing merchandising strategies within North Africa. Prior experience includes roles as a Senior Account Executive at Malaika Co., a Sales Coordinator at MARAM in both Paris and Montreal, and a Commercial Executive/Fashion Buyer at The Fashion Kingdom, where Malak managed brand sales strategies and client relations. Earlier career contributions include work as an Assistant Stylist at The Fashion Studio and branding and social media efforts at TEMRAZA, showcasing strong skills in communication, trend analysis, and client management. Malak holds a Master’s degree in Fashion Merchandising from Polimoda and a Bachelor’s degree in Communication from The American University in Cairo.