Nekane Ormaechea

Nekane Ormaechea is a Senior Category Manager at adidas, where they currently lead the Originals Premium Range & Statement category. They previously held roles such as E-commerce Product Manager and Junior Product Manager at MANGO and served as Global Merchandising Manager at adidas. Earlier in their career, Nekane worked as an Assistant Brand Manager at Puig and a Junior Product Manager at Roca Sanitario, S.A. They hold a Bachelor of Business Administration with a specialization in marketing from Universidad de Deusto, where they also completed a Program in Executive Development.